Mercedes-Benz: Mercedes-Benz commences localization of AMG sub-brand in India

Mercedes-Benz: Mercedes-Benz commences localization of AMG sub-brand in India

NEW DELHI: Mercedes-Benz India on Tuesday commenced the localization of AMG models, which is the performance sub-brand.
AMG includes a wide portfolio of performance limousines, performance SUVs, SUV Coupés, and sports cars. The first Mercedes-AMG product to the roll-out of the assembly line from Mercedes-Benz India will be the AMG GLC 43 4MATIC Coupé, the company announced.
GLC 43 4MATIC Coupé is the entry-level AMG from the Mercedes-Benz India and the range consists of the likes of GLE 53 Coupe, C 63 Coupe and the AMG GT-R.

Martin Schwenk, Managing Director & CEO, Mercedes-Benz India stated, “The AMG brand over the years has become synonymous with performance motoring in India and remains highly aspirational. The decision to locally produce AMG in India underlines Mercedes-Benz’s clear roadmap for the Indian market and our long-term commitment to our Indian customers. We want AMG to be more accessible to potential customers and play a bigger role in our overall portfolio we offer in India. This decision is an important milestone towards strengthening our AMG ambitions in India further.”
AMG GLC 43 4MATIC Coupé combines new, expressive design features with improved performance. The latest version of the MBUX infotainment system, with AMG specific functions and displays, introduces an innovative control concept that adds to the vehicle’s feasibility for everyday use.
The practicality of the vehicle is further enhanced by the exceptional amount of space provided for passengers and luggage, and a comprehensive range of safety features. The vehicle’s exceptional agility and sporty driving dynamics ensure that Mercedes AMG meets the brand promise of “Driving Performance”, the German carmakers informed.

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